IOI Partners

Customers Win When Companies Focus

Customers Win when Companies Focus
  • Email
  • LinkedIn
  • Twitter
  • Home
  • About
  • Services
  • Articles
  • Newsroom
  • Contact

Archives for March 2018

Understanding the Pharmaceutical Industry Through the Lens of Jobs-to-be-Done

March 8, 2018 By Bill Glauser

When we buy a product or use a service, we essentially “hire” it to help us do a job. This is illustrated in the everyday consumer world by businesspeople hiring a milkshake in the morning to do the job of “providing a tidy way to satiate their hunger during long commutes” [1] or by people […]

Filed Under: Innovation, Market Development, Product Design & Development Tagged With: Corporate Strategy, Delivering Innovation, Success, Value Creation

Recent Articles

  • Why Understanding Value Is Critical to Decision-Making
  • Developing More Meaningful Value Propositions
  • Delivering Innovation: Critical-to-Value™ Matters to Succeed or Fail Fast
  • Healthcare Startups: How to Ensure a Successful Product Launch
  • Delivering Innovation: Assessing Your Organization’s Capability

Article Categories

  • Case Studies
  • Good Reads
  • Innovation
  • Large Organization Innovation
  • Leadership
  • Market Development
  • Mindset
  • Product Design & Development
  • Strategy & Business Development

Follow us on Twitter & LinkedIn
PO Box 145 | Zionsville, IN 46077 | (317) 973-4294
© 2021 · IOI Partners All Rights Reserved

Customers Win when Companies Focus

 

Privacy Policy | Terms of Use | Site Map

 

 

site by Pixel Jocks